Portman Square Garden Party

Marylebone Marketing was asked to create a new brand identity for this prestigious charity event and help increase ticket sales and funds raised.

The Portman Square Garden Party is one of the highlights of Maryebone’s social and charity fundraising season - when the gates of exclusive Portman Square are opened up to celebrate summer in the city and fundraise for a good cause.


Strategy and Results

Brand identity

  • Created an impactful and consistent brand identity, rather than PSGP creating a new logo every year
  • Successful use of new logo, colours and identity across event branding, social media, digital and print marketing assets

Ticket sales

  • New landing page achieved 27% conversion rate
  • Record £20,000 raised for Foodcycle Marylebone
  • Highest ticket sales and attendance since launch

PR

  • PR strategy raised awareness of the event amongst London media and influencers
  • Publicised milestone events up to and after Portman Square Garden Party to maintain momentum

Social Media

  • Created Twitter and Facebook pages with new brand identity
  • Initiated light-touch social media campaign
Our Services

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    • Marylebone has transformed our marketing & PR capabilities; grown our reach and helped us increase our deal flow. Marylebone increased leads by 300% in the first month and we have never looked back.


      JO GOODSON, MANAGING PARTNER, HAMPLETON

    • If you want a communications agency to work flexibly as part of your team, who are not afraid to explore ideas and suggest new approaches, whilst confident with integrating new and traditional techniques, then you should talk to Marylebone Marketing.


      JONATHAN SIMNETT DIRECTOR, HAMPLETON PARTNERS

    • Marylebone developed a highly customised media strategy for BVA BDRC. Jane has demonstrated a keen understanding of our business objectives and developed story ideas and angles that helped build our profile with the right audiences. Jane is not only a vastly experienced, innovative and savvy professional, but also a delightful person to work with. We look forward to our ongoing successful partnership with Marylebone Marketing.


      MATTHEW PETRIE, PRESIDENT, BVA BDRC

    • A huge thank you again for all your help and hard work, and thank you again for our fabulous logo and brand identity!


      Rebecca Eckles, Head of Marketing & Communications, The Portman Estate

    • I hired Jane and her team at Marylebone to support the soft launch of my online counselling and wellness platform. Jane quickly absorbed the complexities of our offering and business model and provided invaluable communications input as well as practical hands-on expertise; editing website copy and marketing emails, initiating our social media platforms within a short turn around and organising an SEO audit and revamp. Jane's breadth of experience makes her an invaluable asset to any marketing project. I recommend her with no hesitation.


      Sabine Menon (PhD), Founder, Happy Consults, executive coach and author

    • Jane and Marylebone launched my 2nd book: "Female Entrepreneurs - The Secrets of Their Success". She was a superstar - both in the support, passion and time she put into the launch, and in the results she achieved, including an interview with BBC Worldwide which became the most read article on the BBC website. I thoroughly enjoyed working with her, and have recommended Marylebone to others who have also been delighted with their work. I couldn't recommend them more highly.


      Ruth Saunders, author, marketing & brand strategist

    • I have had the pleasure of working with Jane who made an immediate impact and contribution to the team. She is a strategic thinker with a hands-on marketing approach; and excels at evaluating all perspectives of a situation and determining the best course of action. An accomplished all round marketer - Jane has extensive experience of international mobile, broadcast, media, news and digital businesses


      Beatrice Farina, CMO, Rightly and former VP, global marketing, Shazam.

    • I hired Jane and her team at Marylebone to support the soft launch of my online counselling and wellness platform. Jane quickly absorbed the complexities of our offering and business model and provided invaluable communications input as well as practical hands-on expertise; editing website copy and marketing emails, initiating our social media platforms within a short turn around and organising an SEO audit and revamp. Jane's breadth of experience makes her an invaluable asset to any marketing project. I recommend her with no hesitation.


      Sabine Menon (PhD), Founder, Happy Consults, executive coach and author

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