Fintech Marketing Innovation Fuels Growth
Traditionally, financial companies are rarely thought of as cool or trailblazing. Their marketing campaigns usually promote how reliable they are. Dull but dependable. Fintech companies emerged to take on the big names in finance, to show how things could be
YEO App – Secure Private Messaging – Tech in Marylebone
With Facebook announcing this week that it is merging its messaging services for Instagram, WhatsApp Inc. and Facebook Messenger, the future of privacy online is coming into ever-sharper focus. So what are the alternatives, if you want to keep out
Marylebone Events Calendar – Spring 2019
Marylebone Village in the heart of London, is often cited as one of the most glamorous and upscale in the capital. A cluster of top notch food stores, such as La Fromagerie and The Ginger Pig, plus new restaurant openings
Seven reasons why you need a PR strategy
No matter the size of your company a solid PR strategy adds value. However, if you’re a startup or scaleup and you’re looking to start a PR campaign, you’ll encounter obstacles. There is competition for attention. Simply sending out press
International Governments Increase Pressure on Facebook and Mark Zuckerberg
The Media Society hosted an interview session at Soho’s renowned Groucho Club between Stewart Purvis, CBE the former Chief Executive and Editor in Chief of ITN and Damian Collins MP on ‘Making Sense of Modern Media’. Collins has risen to prominence
The Importance of Culture & Founder-Led Marketing in Startups
Startups face massive challenges from day one. Starting on the momentous journey to achieve a founder’s vision, it’s exciting to keep focused on the big, disruptive dream and the innovative technology that’s going to get you there. But the reality
What is ByteDance and why is it worth $75 billion?
Imagine a company that has 1 billion users across the world, but you don’t know their name. Imagine a company worth $75 billion, more valuable than Uber, but you wouldn’t be able to recognise their logo. You're Imagining ByteDance ByteDance Logo This Chinese
Blog Writing Tips For Teams
We are all busy. We all have a lot to get done in a day. For small marketing and PR teams, blog writing and content generation is difficult when there are so many internal and external deadlines to meet. In this
Top VC Blogs & Podcasts
VCs who share their insights on a regular basis are somewhat rare. But those who do are precious resources for us entrepreneurs. In this blog post, I am going to recommend some of the most influential voices in the world
What is SaaS?
Software as a service (SaaS) has been a thing for about 15 years it is a software distribution model where a companies services are made available over the internet. Playing acronym bingo, SaaS is one of four main categories of